Bill Brichta
Bill Brichta is a marketing and communication strategist, creative director, and educator. Bill began his career at Leo Burnett Advertising and went on to build two successful advertising and digital agencies. Currently, as leader of Shape Strategies, LLC, he helps clients from large multi-nationals to startup companies develop insights in consumer behavior, build business and marketing strategies, and execute complete communication plans. Bill is also currently a mentor of innovation at both Kellogg School of Management and Northwestern University's New Venture Program, The Garage.
"Creativity is the power to connect the seemingly unconnected" - William Plomer
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